A Chemist's Hobbies

What's changed in AI and Search since 2020? Well, just about everything. Join Jo and Britney as they talk about AI hype, accessibility, picking the right models, and more in this Whiteboard Friday Revisited. 

Traffic dropping and not sure why? Discover how AI-powered SEO diagnostics and predictive models can uncover issues, fix them, and drive lasting growth.

Struggling to manage dozens of Google Business Profiles? Learn how to claim, verify, and manage Google Business Profiles at scale. This guide provides everything you need to know to start using business groups, avoiding common pitfalls, and setting up an efficient system for multi-location businesses.

Struggling to convert with BoFu content? Learn how to align teams, leverage AI, and use internal insights to boost conversions with proven workflows and templates.

Clicks are down—now what? Learn how to shift focus from traffic to conversions and prove SEO value with revenue-led strategies your stakeholders will love.

Join Purna in this week’s episode of Whiteboard Friday as she reveals how to create high-impact content using backward design, a strategic approach that prioritizes measurement to achieve better marketing results.